North Avenue Designs

A brand identity for architecture and design studio North Avenue Designs, developed through an exploration of geometry, architecture and mid-century modern design. Taking inspiration from the late 1950s and 1960s aesthetic seen in The Queen’s Gambit, I explored bold colour, abstract forms and eclectic patterns, translating these influences into a distinctive geometric visual language.

I chose to keep the logo clean and minimal, reflecting the precision and structure of architectural design while creating balance against the more expressive interiors that inspired the wider identity. The result is a considered and adaptable identity that works cohesively across digital and print.